“DELIGHT TEA” PACKAGINGS
TEA is the most popular drink after water in the world. Its rich history, cultural significance, and diverse flavours have made it a beloved beverage worldwide. From ancient china to modern tea rooms, this aromatic drink is used for many reasons such as relaxation, tradition, and health benefits. By today, tea comes in a delightful array of varieties and flavours.
As a newly established “organic” tea business, “DELIGHT TEA” need to make a difference to stand out in the market. The top requirement is the material of the packaging, which should be 100% bio-degradable and recyclable to show customers’ their vision to make sustainable “organic” products. At the initial stage, the company produce three most popular tea types, black tea, green tea and Camomile herbal tea. The cost of the packaging is key to lower the variable cost to compete in well-established tea market. A simple, striking design and limited colours are the two main factors to win this challenge without losing the target.